The Choudhary family was one of the early families of prominence to settle down in the city of Jaipur, "the Pink City" and capital of Rajasthan Indian state, when in 1727 A.D. then ruler Maharaja Shri Sawaijai Singh moved his capital from Amber to Jaipur.
Well-known founder of Choudhary family Choudhary Kushal Singh was invited by the king to established jewellery business in newly establish town Jaipur. Since then Choudhary family has been closely associated with the royal families, leading celebrities, actor and actress of different part of the world as their family jeweller. Countless number of celebrities visited every year the showroom "Royal Gems & Arts" situated in a beautiful haveli. lt offers a colourful glimpse of the Rajput paintings in the form of intricate frescoes on the walls and ceilings of the eighteenth century mansion. This is like a small museum in its colonnaded sanctum along with a display of the most beautiful gems and jewels. A place visitors of the city cannot afford to ignore. The unique approach to creativity and fine artistic brilliance with India’s old cultural heritage are the few elements which has made the Choudhary’s family a legendary house in the field of gems & jewellery Santi Choudhary along with wife Shobha, gems researcher and designers have passionately devoted their life in achieving new horizons in the art of jewellery designing. Decades of experience of handling, caressing and labouring with gems stones are atomized into the moments when he turns precious stones into living feminine beauty His designs show a remarkable confluence of oriental heritage and modernity of the west. His pieces are known for magical balance between their high stones value and fluidity of forms, for their sober matching of colours and the grace of intricate details.
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